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What You Need to Know About Heat Maps & Scroll Maps

By Tyler Bales on Nov 08, 2016

Optimize.

Optimize is one of the most frequently used words in web design and online marketing. It literally puts the “O” in SEO.

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5 Benefits of Call Tracking for Your Business

By Christopher Mazurk on Sep 27, 2016

5 Benefits of Call Tracking for Your Business

Lots of marketing campaigns are launched with vague goals like “increasing brand awareness” or “encouraging customer engagement.”

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How Manufacturing Companies Can Dominate Online Marketing

By Christopher Mazurk on Sep 13, 2016

Online marketing offers undeniable benefits for manufacturing companies savvy enough to take advantage of it.

According to Jenny Servis, Vice President of Marketing for SnapRetail, online marketing has gone from an option to an essential:

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Why Follow Your Competitors When You Can Follow the Numbers?

By Tyler Bales on Jul 25, 2016

When I meet with clients to talk about a website project, I usually ask if there is anything they like or dislike about their competitors’ websites. (Mostly I just want to make sure I’m giving the client what they want.)

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What You Need to Know About Web Analytics

By Kyle Cavaness on Jul 05, 2016

One of the most important (and creepy) aspects of the internet is that just about anything you do can be tracked, tested, and optimized.

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6 Simple Reasons Your Business Needs Online Marketing

By Kyle Cavaness on Sep 17, 2015

Online marketing offers undeniable benefits for businesses savvy enough to take advantage of it.

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5 Reasons Visitors are Leaving Your Website

By Tyree Nelson on Mar 21, 2014

It seems like there's a ton more focus on getting people to your website than keeping them on your website.

Pull up your Google Analytics account, and the number of visitors is right there, front and center. SEO became a thing focused solely on getting your website found and visited.

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