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5 Steps to Prepare Your Content for a New Website

By Christopher Mazurk on Aug 03, 2017

Lots of website clients come to us because they like our designs. And they should — we’ve created some great-looking projects.

Topics: Content
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Elite: A Case Study in Messaging... and Pumpkins

By Tyree Nelson on Feb 16, 2017

This is a story about a client coming to us for a new website (they thought), when in fact, they kinda needed to rethink the whole direction of their company.

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What To Do With Your About Page

By Kyle Cavaness on Oct 11, 2016

Most business websites include an About page when redesigning their website, since visitors and prospective leads often like to find out a little bit about who they will be working with before contacting the business.

Here’s the tricky part: most business owners and their staff can talk in endless detail about the features and benefits of their products or services. But when they try to talk about the features and benefits of the company as a whole, they’re suddenly at a loss for words.

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5 Free Tools That Help Us Write Great Content

By Kyle Cavaness on May 06, 2016

Writing content for the web can be tricky.

You have to understand each client's business well enough to explain it to their audience, but you also have to tell an engaging story that doesn't get bogged down in details.

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Keeping an Eye on the Competition

By Kyle Cavaness on Aug 26, 2015

Before getting started, we’d like to offer our congratulations.

Reading this post means that you’re focused on your company’s online presence, and that you’re aware of the larger market that your business competes in - which means you're on the right track for success and growth online. Way to go!

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Do Not Make These Copywriting Mistakes

By Kyle Cavaness on Aug 13, 2015

You want to build your company’s brand online. That means you need content. Pages and pages of it.

Your website needs to be constantly updated with original content, which means you need to start writing.

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5 Ways to Climb the Google Rankings

By Kyle Cavaness on Jan 26, 2015

5 Ways to Climb the Google Rankings

Hopefully you just read How Long it Takes Your Website to Rank on Google.

And you might be saying to yourself, “Self, it’s time to improve that ranking! But how?”

Well, you’re in luck. (And stop talking to yourself so loud, people are noticing.)

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How Long Does It Take To Rank on Google?

By Kyle Cavaness on Jan 21, 2015

How Long Does It Take To Rank on Google?

Ah, the almighty Google search box.

Website developers spend a lot of time trying to make sure their pages show up directly beneath that box, at the top of Google’s first page of search results.

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5 Reasons Visitors are Leaving Your Website

By Tyree Nelson on Mar 21, 2014

It seems like there's a ton more focus on getting people to your website than keeping them on your website.

Pull up your Google Analytics account, and the number of visitors is right there, front and center. SEO became a thing focused solely on getting your website found and visited.

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3 Tips for Writing Blog Posts People Actually Want to Read

By Tyree Nelson on Feb 10, 2014

Ah! You remembered you were supposed to put up a blog post today. And you have now set aside time to actually do it? Bravo!

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