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Website Development
How to Develop a Keyword Strategy for Your Website
If you’re at all familiar with SEO and online marketing, then you probably know that keywords are crucial to Google’s ranking system. Determining which keywords to ...
Business Growth
How to Categorize Products for your E-Commerce Site
Navigating your e-commerce site is all about UX. Here's how to optimize it with the right categories.
Website Development
What You Need to Know About Heat Maps & Scroll Maps
Optimize. Optimize is one of the most frequently used words in web design and online marketing. It literally puts the “O” in SEO. Some optimization tactics ...
Business Growth
5 Benefits of Call Tracking for Your Business
5 Benefits of Call Tracking for Your Business. Call tracking allows you to analyze your phone traffic and measure the quality of your marketing campaign.
Business Growth
What Is Lead Quality and How Do I Measure It?
What Is Lead Quality and How Do I Measure It?
Business Growth
4 Reasons Why Retargeting Is Awesome for B2B Companies
4 Reasons Why Retargeting Is Awesome for B2B Companies. We want to put your ads on every website your leads visit after yours -- and ...
Business Growth
The Difference Between SEO and PPC – and Why it Matters
“We’re still in the first minutes of the first day of the Internet revolution.” — Scott Cook, Intuit co-founder As the internet grows, many business ...
Business Growth
Why Follow Your Competitors When You Can Follow the Numbers?
When I meet with clients to talk about a website project, I usually ask if there is anything they like or dislike about their competitors’ websites. ...
Business Growth
How Much Should I Spend on a Website?
What does a new B2B website cost these days? More importantly, how much should I spend on a website? People often have no idea how ...
Company Culture
My Journey with the Headspace Meditation App
I've tried a number of meditation apps, but recently I tried Headspace, and it has changed my life. Here's how.
