As a blogger, you need to be as clear and intentional with your word choice as possible, because you know that you have to get your point across in fewer words. You don’t have much time to get or keep a reader’s attention. We’re talking seconds here. That’s why short text is your friend.
Bullets and numbered lists, like our headings and subheadings from video two, have a higher chance of being read than standard copy because they stand out, people don’t read, they scan. And it breaks the content up into nice, bite-sized pieces.
Hi, guys, welcome back to the “Top Ten Must-Dos for Good Blog Posts.” This second installment is all about proper headings in your blog post.
This video is the first in the “Top Ten” series, and the number one important thing for creating a good blog post is a compelling headline.