Simon Scholars: A Case Study You (Still) Want to Hug
Not long ago, we built a website for the Simon Family Foundation. Since then, the Foundation has made some additions and changes that warranted a new site.
How to Develop a Keyword Strategy for Your Website
If you’re at all familiar with SEO and online marketing, then you probably know that keywords are crucial to Google’s ranking system. Determining which keywords to use, how often to use them, and how to fit them into engaging, valuable content is all part of the process. If you want your website to rank well on […]
Domain Names, Hosting, Email, Oh My!
Your domain name, hosting account, and professional email are crucial components to launching your business website. What the heck does all that mean? I’m not going to teach you how to access your zone file in GoDaddy, setup your email by updating your MX Records to point to Google Apps, and then point your IP […]
Why It’s Important to Define Your Target Market
If you haven’t defined your target market or created a buyer persona for your business, your marketing efforts aren’t as effective as they could be.
The Dos and Don’ts of Reposting Articles in Your Blog
What’s the etiquette for reposting someone else’s article into your blog? Is it a good idea?
The Benefits of an FAQ Page
Small business owners, you can save time and simultaneously build trust in your customers with one simple website tool: a valuable and informative FAQ page.